Hannah Yarrow
Why Use Adwords Editor For Managing Your PPC Campaigns
Google Adwords Editor is rarely referred to, rarely raved about, however this powerful tool is now in version 8.5. What are the strengths and weakness of this tool? Hannah endeavours to explain this.
10 Ways To Find Your Perfect PPC Company
What 10 things should be considered when choosing the perfect company to manage your Pay Per Click campaigns? Read on to find out our top tips…
Pay Per Click, Search Engine Optimisation or Both?
When we talk to people about the services we offer, people often ask which is best – Pay Per Click (PPC) or Search Engine Optimisation (SEO)? The answer to this question obviously depends on you as an individual or company and your personal online marketing goals.
Is Timing Important For Your Pay Per Click Advertising?
Does it matter what times of the day or week your adverts are shown? Read on to see how this can affect your advertising goals and budget.
Location Targeting of Your Pay Per Click Adverts
Location, location, location! Why targeting your adverts to the correct geographical locations is crucial for your Pay Per Click campaigns.
What Makes A Successful Advert For Pay Per Click Campaigns?
Are there any good tips or best practices for producing successful adverts that entice people to click on your Pay Per Click adverts? Read on to find out…
Keyword Match Types – Which are Best For Successful PPC Campaigns?
What are the differences between the keyword match types you can use on your Pay Per Click campaigns and how do they affect how and when your adverts are viewed?
What Is Quality Score and Why Does It Matter?
Do you understand what the Quality Score is on your Google Adwords campaigns and why it’s important to your budget? Read on to understand what factors affect it and why it really does matter.
How Do You Choose Keywords For A Successful PPC Campaign?
What is involved in keyword research for Pay Per Click? Choosing seed keywords are good, however further investigation is required.
Are Landing Pages Necessary For PPC Campaigns?
What is a landing page and do they improve your PPC campaigns?
PPC Case Study
Read how we turned a Pay Per Click campaign around by 61%
Read our Sales Lead Generation Success Now »
Testimonials
“I know Phil from his role as a search marketing consultant at Lantrix. Phil handled both the paid search and SEO for Hotelnet for over a year. During that time I always found him to be a very capable and proactive online professional. Phil clearly enjoys the work he does and has a real infectious enthusiasm for SEO.” — Khalid Amin (Superbreak)
“I had the pleasure of working closely with Phil whilst he was heading SEO and Online Marketing strategy at Hotelnet … he made a very significant difference to overall rankings for a notable number of search terms … Phil is a true professional; he will spare no effort to deeply research his target markets in the minutest detail in order to extract the maximum SEO value for a client and likewise he spares no effort to maintain his knowledge of the most current trends in the SEO world…just as importantly, he is also a really nice guy!” — Amit Biswas
Privacy Policy - Bristol SEO - ResourcesPYC is a trading name of Phil Yarrow Consulting Ltd, a company registered in England under registration number 6268045; registered office address is 25 Coombe Road, Nailsea, Bristol BS48 2HH