Pay Per Click Set-Up


Our Pay Per Click Set-up Service is an great way to get your PPC campaigns off the ground to ensure they are targeted and profitable.  Our services include the following:

  • Creation of Google Adwords Account

    We set up your account with Google Adwords for you to save you the trouble.

  • Competitor Research

    We carry out research on your competitors to see what keywords they’re bidding on and what their adverts say.

  • Initial Keyword Research

    We provide full keyword research at the start of the project to make sure we bid on suitable keywords. We will run these past you before we start to make sure you’re happy we’ve got it right.

  • Set up of Campaigns and Ad Groups

    Once we’ve got the keywords you want, we will group them correctly. This is really important to make sure your Quality Score with Google is high. (Having a high Quality Score often means lower bids rank higher than your competitors with lower Quality Scores, so you pay less).

  • Targeting of Adverts

    We ensure your adverts are shown to the right audience, and if appropriate, in the right geographic locations and at the right times of the day and/or week.

  • Creative, Powerful Advert Copy

    We write creative and powerful adverts to entice people to click on your advert.

For more information on how we can help you set-up successful PPC campaigns, please contact us.


PPC Case Study

Read how we turned a Pay Per Click campaign around by 61%

Read our Sales Lead Generation Success Now »


Testimonials

“I know Phil from his role as a search marketing consultant at Lantrix. Phil handled both the paid search and SEO for Hotelnet for over a year. During that time I always found him to be a very capable and proactive online professional. Phil clearly enjoys the work he does and has a real infectious enthusiasm for SEO.” — Khalid Amin (Superbreak)

“I had the pleasure of working closely with Phil whilst he was heading SEO and Online Marketing strategy at Hotelnet … he made a very significant difference to overall rankings for a notable number of search terms … Phil is a true professional; he will spare no effort to deeply research his target markets in the minutest detail in order to extract the maximum SEO value for a client and likewise he spares no effort to maintain his knowledge of the most current trends in the SEO world…just as importantly, he is also a really nice guy!” — Amit Biswas

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